No one likes wasting fruits and vegetables, yet the average family of four throws away as much as $600 worth of spoiled produce each year, according to the USDA (it’s not all that hard to imagine when a single organic apple can cost $1.25).

We’ve created an easy way to preserve the edible life of your produce, so you have more time to consume it instead of composting it. The simple little product called the BluApple can extend the storage life of produce by as much as three times.

The BluApple works by absorbing ethylene gas, which is given off naturally by fruits and vegetables. If ethylene gas builds up in your food storage area, it speeds the ripening process and accelerates ripening.

We were inspired by the science applied for years to prevent spoilage in industrial environments like ocean freighters, trucks and warehouses and we created a consumer product that makes use of the same non-toxic active ingredient (sodium permanganate).

Each BluApple can absorb ethylene gas in a typical home refrigerator, produce bin or storage container for about three months (after that, refill packets are available). Simply place a BluApple where you keep your fruits and vegetables, and then sit back and enjoy them… for much longer!
Bluapple Picture