Global FoodTech trends 2021

DigitalFoodLab is happy to share with you the new edition of its yearly report on FoodTech Trends. Each year, we gather all our knowledge on this passioning ecosystem and try to make sense of it into an analysis of what is happening and what will happen next. From our analysis and DigitalFoodLab’s database, we have identified 23 FoodTech trends and have grouped them into five “mega trends” that make it easier to understand the forces shaping this ecosystem

State of the French FoodTech in 2021

In 2020, French FoodTech startups raised €606M. This is 50% more than in 2019. Growing in such a context was a feat.

However, this growth was not perfect. First, it doesn’t seem to be sustained. For the first half of 2021, French FoodTech startups have only raised €155M, and we project a total amount of 300M for the whole year.

State of the European FoodTech in 2021

In 2020, European FoodTech startups raised €2.7B, the same amount as 2019. Maintaining such a high level of investments is good news in such a complicated year.

Despite the pandemic, the total amount invested in FoodTech startups globally has risen sharply. Hence, the share of the European FoodTech ecosystem dropped to a mere 12%.

FoodTech Brands

Direct-To-Consumer Food Brands have made waves in the last couple of years with numerous investments and acquisitions from major corporations (Olly and Graze bought by Unilever, Foodspring by Mars). After the lockdown and the massive change in consumer habits it created, incumbent leaders are looking more than ever to transform their brands into DTC and e-commerce operations.

FoodTech in Europe (English and French)

Data on the investments in European FoodTech startups between 2014 and 2019 with category, investment type, geographic insights and M&A activity. You will find an analysis of the number of investments and the total amount invested, the most important funding rounds and a study country by country of operating startups and funding rounds.

COVID-19 impact on FoodTech

This report is our take on the unprecedented COVID-19 crisis and its impact on the FoodTech ecosystem. Depending on their product or service, startups can be either affected or a solution to the current situation.

FoodTech in Germany

We have the tendency to sum up Germany’s FoodTech to Delivery Hero, Hello Fresh and sometimes Marley Spoon. Three startups that have been met with success mostly outside of Germany (in Asia and South America for Delivery Hero, in the US for Hello Fresh and in Australia for Marley Spoon). Hence, it is possible to be quite sceptical about Germany’s ecosystem. However, in this report we were wondering how such world leaders can have been built there and if Germans had a magic equation to build FoodTech Unicorns that could be replicated in other European countries.

Seeds&Chips 2019

This document is our take on our visit on Seeds&Chips 2019. Being there last year helps to draw a comparison and to see evolutions in the ecosystem. This document is a “spot” review about the event, the startups we met there and the conferences we assisted. Even if not exhaustive, it will give you all the facts you need to can get about the event without getting there.

FoodTech in India

Indian FoodTech startups have seen an increase in investments in 2017 ($4.8B, from $288M in 2016) while the number of deals is constant (24 in 2017, from 24 in 2017). The Indian ecosystem is at its beginning and promises greats surprises. However, these key figures have to be analysed and nuanced. Indeed, India counts four big players, Flipkart, Swiggy, Big Basket and Zomato, which represent 93% of the global investments of the country.

FoodTech Unicorns

This report is based on the study of the 33 FoodTech unicorns founded worldwide since 1998. Combined, they raised $26.6B in private funding since 1998. With more than half the total amount ($16.2B to be precise), the last two years have seen a huge increase. It’s our first conclusion, investors have gone more and more generous with FoodTech leaders.

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